Digital Marketing Manager (Oct 2019 – present) CFLD International | Jakarta • Lead a team of Digital & Below The Line (BTL) Marketing, providing guidance, training, and performance feedback to sales team, & successfully in helping salesman sell 637 units of houses sold through online & social media
• Successfully generate quality leads from digital marketing campaign strategies & convert into site visit & closing deal, & get achievement as 2020 CFLD International Outstanding Staff Award, Best Individual Marketing & Best Manager Sales & Marketing in 2021 & 2022
• Successfully increased engagement & follower on Social media, resulting in 200% increase for Instagram,Facebook, Youtube followers
• Optimized SEO strategies, resulting in a 50% increase in organic search traffic and higher search engine rankings for key target keywords
• Stayed updated with industry trends and emerging digital marketing technologies, implementing innovative strategies to stay ahead of competitors.
Head of Digital Marketing at Living World (Jan 2016 – Oct 2019) PT Kawan Lama Sejahtera | Tangerang Selatan • Developed and executed comprehensive digital marketing strategies that increased online visibility and drove visitors traffic, resulting in 100% followers increase in social media & website traffic and a 50% growth in mall visitors
• Successfully pioneered and directed the effort to transform Living World Alam Sutera Rejuvenation & get achievement as South Tangerang The Best Shopping Mall in 2016
• Collaborated with cross-functional teams, including design and content teams, to create compelling and visually appealing digital assets for campaigns.
• Managed & produced engaging marketing materials, such as video and advertisements, that effectively promoted products and events for the Opening Living Plaza Balikpapan & Living World Pekanbaru
Creative Event Promotion & Multimedia Designer (Sept 2012 – Dec 2015) PT Summarecon Agung Tbk | Tangerang • Successfully increased engagement & follower on Social media, resulting in 100% increase for Instagram, Facebook & Youtube subscriber
• Collaborated with marketing teams to develop creative concept for event promotion & launching product at Summarecon Mal Serpong (SMS), Summarecon Digital Center (SDC) Serpong, Scientia Square Park (SQP) & Summarecon Serpong
• Created engaging multimedia content, including videos, animations, and graphic designs, for marketing campaigns
• Coordinated and executed a wide range of corporate events, including conferences, product launches for the Opening Summarecon Digital Center (SDC)-Serpong & Scientia Square Park (SQP)
Creative Designer Promotion, Sales & Marketing (Jun 2008 – Sept 2012) PT Televisi Transformasi Indonesia (Trans TV) | Jakarta • Collaborated with clients to understand their brand objectives and translate them into visually appealing designs across various platforms, including launching product on TV and digital media
• Managed multiple projects simultaneously, prioritizing tasks, and meeting tight deadlines while maintaining the highest quality standards
• Coordinated and executed a wide range of corporate events, including conferences, product launches, and live On Air for Grand Launching Opening “Trans Studio Makassar” Theme Park
Creative Graphic Designer, Production & Facilities (A – PT Televisi Transformasi Indonesia (Trans TV) | Jakarta • Created captivating motion graphic design , including opening program TV, news infographics, social media graphics, consistently exceeding client expectations and receiving positive feedback.
• Developed and executed creative design concepts for a diverse range of clients
• Collaborated with clients to refine design concepts, incorporating feedback and ensuring client satisfaction throughout the design process
IT & Multimedia Staff (Jun 2005 – April 2005) British Council | Surabaya • Created engaging multimedia content, including videos, animations, and graphic designs, for marketing campaigns and internal communications.
• Provided comprehensive technical support to end-users, troubleshooting hardware and software issues, and resolving network connectivity problems.